Tag Archives: Instagram

Social Intelligence Tools: Case Study – Tim Horton’s

Tim Horton's on Iconosquare

Which social intelligence tools do you use? Topsy, Iconosquare and Social Bakers are just three of a variety of social intelligence tools that organizations use to engage in social listening and analysis of platforms such as Facebook, Twitter, Instagram and YouTube. Using these three insight tools and by comparing Tim Horton’s to competitors such as Starbucks, Timothy’s and Country Style,… Read more »

Filter Me Wonderful: Photo Editing Apps, Effects and Composition

Have you ever experimented with photo editing apps? Instagram, Snapseed and Photo Editor Pro are just some of the countless photo editing apps available for editing, altering or improving the look and feel of any of your photos. I recently had a lot of fun trying out some new apps and playing around with filters and effects. It was also… Read more »

Question of the Day: Image use in Canada

What do you recommend to a client who wants to use (A) a rights managed image on their website or for social media, or  (B) re-post or use something found on social media? To begin with, rights managed (RM) images are a type of usage license for a stock photo and are issued on a pay per use basis. The… Read more »

To Do or Not to Do, that is the Question in Social Media Marketing

Developing a marketing program on social media platforms can be a daunting task. What steps should you take and what should you avoid in order to achieve the most success? Check out 3 things you SHOULD DO and SHOULD NOT DO when developing marketing programs on Facebook, Twitter or Instagram: FACEBOOK DO: Include high quality photos and videos in your… Read more »

Are your Social Media Images and Platforms Stylish or Trendy?

When was the last time you made a decision based on an image? On social media platforms such as Twitter and Instagram, there are thousands upon thousands of images being uploaded and shared on a daily basis. If you’re an organization trying to establish a social media presence, what kind of images do you need to post for your social… Read more »